I am just your average guy who is stuck between the real world and this fictional place some refer to as college. At the moment Im taking five classes while trying to juggle a social life and other obligations. I am very interested in my major (Advertising) and am pretty exited about some of the classes I am currently in.
Wednesday, April 20, 2011
Guerilla Marketing
I really like this outdoor ad that allows people to see this storm drain as a dirty grill. If your grill looks like this, and many do, then it is your time to buy a new grill. The add itself is very unique and simplistic. They just add a spatula to a dirty drain and along with the text we see what is happening. It is really interesting to me when people think outside the box and create great visuals. This advertisement works because it brings up a very common issue that a lot of people can associate with. We all try to hold on to items like this for far too long especially when our economy is like this but we all realize at the same time that we should never let it get this bad. Then they give us a way to fix it by calling.
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