Fav Ad

   I really liked the new 2011 Volkswagon beetle ad where in the beginning it is clear to the viewer that the bug represents a very cool car and emulates things really cool cars in movies do, just in a wooded setting instead of on pavement.  All the other bugs literally stop and stare at the beetle bug and the music in the background "Black betty" playing in the background really worked well with the stunts that the bug (car) was performing.  At the end the beetle turns into a black screen with a silver outline of the new car.  I thought the use of bugs worked really well to embody the car.  The commercial makes the car look very fun but with an edge, something that beetles haven't had much of in the past.